Partners Content – Fleet Safety Focus

August 2023

Each month we will be sharing our monthly Fleet Safety Focus Update with you in advance of the launch date, so that as part of your partner commitment you can raise awareness among your colleagues, members, and supply chains in your internal and external communications, blogs, social posts, emails and newsletters.

You can signpost this month’s resources by sharing the link: Fleet Safety Focus – Other Road Users

If you’d like to use our wording for your communications, please feel free to copy and paste the text below:

Example Text: Other Road Users

Copy and paste the text below and use in your emails and newsletters – don’t forget to ensure the links are live and signposting to https://www.drivingforbetterbusiness.com/fleet-safety-focus-monthly-update/other-road-users

Driving for Better Business – new fleet safety focus update

Anyone driving for work, and the company which employs them, has a responsibility to ensure that their vehicle moves safely around other road users, and in particular vulnerable road users. Recent changes to the Highway Code created a hierarchy of road users which means those who can do most harm – usually the largest vehicles – have the greatest responsibility for road safety. Conversely those who are most vulnerable need to be treated with the greatest caution. Pedestrians, cyclists, motorcyclists and horse riders make up more than half of those killed on our roads with 39% of pedestrian fatalities involving an at – work driver. Drivers must act with caution, ensure appropriate speeds and passing distances, and prioritise the safety of those around them.

Driving for Better Business in collaboration with the National Highways Commercial Vehicle Incident Prevention Team are providing free to access resources to help those who manage and employ drivers. Their Fleet Safety Focus Updates cover an important area every month. This month’s update focuses on Other Road Users.

As well as manager resources there’s a link you can share with your drivers to give them access to a specific driver page, where there will be short effective safety messages reinforced with a video.

Access this month’s Fleet Safety Focus here.